Amazon Prime's ad-supported tier drives down ad prices



With Amazon Prime Video (AMZN) offering an ad-supported version of its streaming service, its competitors’ abilities to negotiate with advertisers have become potentially strained.

Yahoo money management Senior Reporter Alexandra Canal joins Catalysts to break down trends in the current streaming landscape and what it means for consumers.

Catch Yahoo money management’s full interview with Disney (DIS) President of Global Advertising Rita Ferro from the Cannes Lions International Festival of Creativity. Keep up to date with all of Yahoo money management’s Cannes coverage.

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