Evolution of the financial Function in SaaS



A lot has transpired in the world of financial. Madhu Jagannathan, CFO at Lob discusses the financial team’s innovative mindset and fearless exploration of technology in the last decade.

00:10 Speaker Introduction
03:55 Evolution of the financial Function and financial Professional
06:34 Evolution of financial Tool Stack
09:30 Effect of new tools on the kind of work
13:32 Excel vs Structured Tools
15:34 Flexibility of financial Tools (in Quote-to-Cash)
18:48 Impact on Revenue Recognition
24:23 How can accouting help stay commpliant wrt Rev-Rec and other rules
30:02 Evaluating Rev-Rec Tools
34:03 The future of financial (really wild ideas)
37:01 Closing remarks

Long Description:
Unpacking a Decade-Long Evolution of the financial Function

The ‘guardians of enterprise value creation’, financial teams have experienced a massive transformation in the last ten years. One that has sparked debates about innovation and adaptation.

In this webinar, we get to the bottom of this undeniably impressive evolution to understand why businesses are relying heavily on the financial function to help them ride out unprecedented challenges.

We’re throwing it back to a time when spreadsheets and Salesforce reigned supreme and the financial team was acting more as custodians than advisors. With many financial teams still pushing through with spreadsheets and a pipework of frustrating bottlenecks; ​​we reveal critical insights to set you on the path to success.

The short answer? It’s all about flexibility…

Find out how you can:
– Go beyond the traditional ‘preservation’ role of financial
– Move away from process-heavy, siloed approaches
– Break free from webs of spreadsheets before they snap, toward a future-proof tech stack
– Manage revenue recognition as contracts get more complex

financial in 2030: Toward the end of the webinar (channelling our inner Tony Stark), — we discuss the financial operating model ten years down the line.

Speakers:
Madhu Jagannathan, CFO at LOB

Two decades of experience in the world of financial and startups
Formerly worked with EY, Wipro, Microsoft, and Dropbox

Hosted by:
‍Apurv Bansal and Saurabh Agrawal, Founders of Zenskar.
Everyone believes their billing needs are unique, and we agree that they are!
At Zenskar, we’ve built a product that is fundamentally different and can handle any level of complexity in pricing and billing you want.


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